Developing the Science Journal Brand From Trust and the Philosophy of Mission

Abstract

Journals of Science play an important role in sharing knowledge, and the development in the field of science and research. Branding a scientific journal is not only a critical undertaking, but it also plays an important role in establishing trust and drawing readers. However, branding scientific journals is facing many difficulties and challenges. This article proposes some solutions to build a strong and trustworthy brand for scientific journals. It is necessary to determine the journal’s mission philosophy to guide its goals and core values. Mission philosophy and trust are considered important factors to build a strong and reputable brand in this field. Implementing these solutions will help the journal build a strong and trustworthy brand, thereby attracting the attention and trust of readers in the field of science.